Where AI meets fashion

I was aware of the company Stitchfix from my trading, within the first 10 months it when from $14 to around $52, its now found its range in and around the $20 mark.

I received this email from them today:


Thank you so much for your excitement and your patience. We wanted you to be the first to know – Stitch Fix is now live in the UK!

Stitch Fix is an online personal styling service that’s a smarter, easier, and more fun way to shop. We exist to help people discover the clothes they love, that fit them and their lifestyle perfectly. Over the last few months, we’ve been busy hiring our team in the UK, building relationships with the clothing brands you know and love (and some new ones we think you’ll be excited to try) and training our amazing stylists to deliver a Fix made just for you.

When I started Stitch Fix, I wanted to solve a problem all of us have — how do I find clothes that I love, that fit me and make me feel great. When I’m looking and feeling my most confident self is when I have the most fun, I take the most risks, and I’m able to imagine so much more possibility. Helping women and men feel this way is the most rewarding part of our jobs at Stitch Fix.

You’ll be one of the first to try us out and we’d love your help perfecting and improving our service. The more you share with us about what’s working and what’s not, the more our stylists and our merchants can learn, so we get to know you better, with each and every Fix. Stitch Fix was built one customer at a time, one personal relationship at a time, and we can’t wait to go on a style journey with you.

Katrina Lake
Founder and CEO

There was a lot of hype around the company in the US, can’t wait to try it out for myself now its here in the UK, it will be interesting to see how AI styles me.


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