IPA RIP

“Nowadays, trips to the pub look a little different. Rows of pastel-coloured IPAs have been swapped out for classic lagers and big boy beer brands, all seemingly owned by one omniscient beverage uber-corporation. Craft beer options are few and far between (often rotating on just one tap) and if they’re there, you’re probably going to pick the cheaper option anyway. But as a nation of beer drinkers, when did we lose our appetite for naughty, funky pale ales and ‘proper’ craft beer? And is it over for good?”

https://www.timeout.com/london/nightlife/rip-ipa-who-killed-craft-beer

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